Download e-book for iPad: Applied Crisis Communication and Crisis Management: Cases by Timothy Coombs

By Timothy Coombs

ISBN-10: 1452217807

ISBN-13: 9781452217802

Designed to provide scholars and public family pros the data and abilities they should develop into profitable challenge managers, Applied problem communique and situation administration: situations and workouts by W. Timothy Coombs, incorporates a wide variety of circumstances that discover trouble communique and administration in motion utilizing a pragmatic procedure. within the first chapters, the writer introduces key theories and rules in challenge conversation, which scholars practice through reading 17 instances drawn from contemporary headlines. situations are explored from pre-crisis, mid-crisis, and post-crisis verbal exchange views, and comprise various main difficulty eventualities from product remembers to proceedings to environmental disasters.

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Applied Crisis Communication and Crisis Management: Cases and Exercises by Timothy Coombs


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